As time goes by we realize that the concept of seasons is slowly changing to a constant evolution. Years and decades are there to show us how much we have grown and where we are in our lives. To look back does not mean to stop, but it is understanding your path and having a clear view of your future.
The rectangle design was a statement of establishing a product-driven enterprise and not focusing on a brand. Making sure that designs speak louder than a name on a tag.
The canvas tag was a way to express ourselves and connect to the auto-media body, which is the body ready to receive information and express it instantly through its own view. Since it started being recognized, the design now carries its own data collection.
Our shape was understood and became relevant for a larger audience. People were paying attention and we were being respected. From this point on, we decided to fine tune our garments. The decision to use meta-aramid thread was made to give the piece a certain characteristic inherent to Trendt's products, which is that it never looses its shape.
The decision to use paper tags was one that translated our mentality into our products. It is recyclable, thus making its impact on nature. We achieved a unique global identity. A design-driven mindset that gives people the option to change its surroundings. What will come next...